In my trip around the internet this morning I stumbled across a great tool for creating custom tag clouds for your website.  As you know, a tag cloud is a means of visually representing information of any kind.  It could be the contents of a website, a song, a speech, a whitepaper, whatever.  It gives you a visual representation of word frequencies within any piece of content.

Here's a tag cloud with terms related to Web 2.0
Image:Web 2.0 Map.svg

There are lots of applications for this:

  • As a means to visually measure keyword density for a search engine optimization campaign
  • As topic summaries for a business plan or interactive marketing strategy
  • An 'at a glance' resume
  • As brand clouds to give companies a view of how the world sees them before launching a brand development effort
  • A means for political figures to visually measure popularity
  • A research tool before you make your next hire, or before you choose your next Cincinnati advertising agency

The list goes on!

Want to have some fun?  Plug in your website, your advertisement, email campaign text or press release into the tool at http://www.tagcrowd.com/.  You can even get the code to place your very own tag cloud on your website.